Hiring in the Digital Age: What’s Next for Recruiting?
Hiring has always been at the forefront of business owners’ minds. After all, what is a business without employees? But…
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The role of sophisticated data analytics in recruiting
Rachit Jain, founder and CEO at Youth4work, agreed, noting that the same technology used in modern advertising — where Google learns a person’s interests, profile and needs based on user data and matches ad displays accordingly — is now seeping into recruitment.
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“The challenge of matching billions of people … to a billion [jobs] requiring unique skills and resources is probably the most complex but crucial for [employers],” Jain said.
Why your ‘employer brand’ matters
Jain echoed this sentiment, saying that millennials want jobs of interest and are now probably too quick to jump jobs, since it is not just about making money anymore. Thus, for employers, finding the right fit is 10 times more important than it used to be.
“Building a healthy working culture and employer brand is getting more important day by day. But most importantly, employers and recruiters have to adapt and move to the modern recruiting technology faster,” Jain said. “Employers should work more on improving and investing in their hiring process to find the right skilled person.”